Business and brand strategy development and stakeholder research.
Various internal stakeholder and dealer franchise research projects were implemented on behalf of Sime Darby Automobiles with addition consumer research projects focused on Peugeot brand. Refine NZ brand positioning for Peugeot and work with advertising agency on adaptation of overseas campaigns to NZ market.
With a broad range of experience dealing with a multitude of industries we are well placed to work with you in whatever business development capacity you are considering. Strategic, Passionate, Dedicated.